5 Ways JavaScript Can Give Your Site a Competitive Edge

Using JavaScript can be one of the best ways to make your website stand out in a competitive field. It's not that difficult to learn, but has a lot of advantages and benefits that it brings with it in terms of design opportunity. Even a basic working knowledge of some elements will allow you to tweak your web development efforts into a much more streamlined process.

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Five ways in particular that JavaScript can be used with a competitive focus include allowing a designer to show maps and locations, include dates and countdowns, make dynamic navigation possible, give options to individual people browsing the web, and make code for designing the site that much more efficient in the first place.

Showing Maps and Locations

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Consider something like a realty, property management, or housing rental website. It's absolutely necessary to have dynamic real estate maps available on the web pages there, and using JavaScript makes that possible. You can always get static images using normal web script, but JavaScript allows computers to pull data from locations as well as adjust it (by zooming in or out for instance), which is something that is very important for websites where physical location is central to marketing.

Including Dates And Countdowns

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You can include dates and countdowns using JavaScript as well. With a bit of psychology, you can subtly suggest that there is something more important about your site than someone else's. Think about the draw of seeing an interactive graphic saying 'only 3 days left to claim your prize!' People love that kind of stuff, and JavaScript adds that extra element of persuasion to the mix.

Allowing Dynamic Navigation

Moving forward, backward, and sideways in a web environment is all good, but when you add dynamic navigation elements, there's suddenly a greater appreciation of quality that reaches to the surface of your web development efforts. And once again, the easiest and most effective way to do this is through JavaScript. Flash had been used in the past, but it because outdated quickly.

Giving Options To Browsers

People look for a little bit more chance to personalize on certain sites, and if you have basic options like how to change your background image on your site (using JavaScript of course), then that will give you a quick competitive edge as well. Sometimes it's those simple things that make all of the difference.

Making Web Code More Efficient

HTML and CSS can tend to get a little bulky when it comes to certain types of coding that need to be done, and that's another way that JavaScript can come to the rescue and add some professionalism and efficiency to your website. Just in terms of loading time, writing good code can make a huge positive difference.


Phong Thai Phong Thai is a Web Developer, Web Coder for 16 years with PHP, JavaScript, CSS. He is the creator of JavaScriptBank.com - provide thousands of free JavaScript code examples, web development tips and tricks, helpful blogging guides.

Follow him on twitter@js_bank or connect with him on facebook@jsbank if you want. His websites for your knowledge: javascriptON.com, inOneSec.com, www.gomymobi.com

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