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There has been a new trend in standards based design
over the last year. The effect seems to have originally appeared in
flash websites some time before, but with the use of javascript and a
few good libraries people have found out how to do it while still using
semantic XHTML/CSS.
The effect is what I call, "The Slider." Instead of normal
navigation where you click on a link and it takes you to another page,
or even dynamically loads content onto the existing page, The Slider
scrolls you to a different portion of the same page automatically.
Sometimes this is simply scrolling down the page to the next content
block (in a slow manor rather than an instant jump). Other times people
have it scroll to another portion of the page that is not in a vertical
manor, maybe 4000 pixels to the right and 500 upwards. The effect being
the feeling of traveling to a different portion of the page itself.
Lastly some have content scroll with in the content, so rather than the
whole page moving the content with in a content block my scroll in and
out.
Hotel Oxford
Hotel Oxford Website
Hotel Oxford is the first site that I had seen doing this. While the
page remains stationary, the content with in the design scrolls
depending on what page you click on. The fact that every page has hard
borders creates a very cool effect.
Team Viget
Team Viget
This is the second site I had ever seen doing this effect. Unlike
hotel oxford Team Viget scrolls the whole window, creating a sense of
moving down a hallway and looking up and down at the different postings
on the wall. Very cool effect, and really transforms the website into
something more.
Danny Blackman
Danny Blackman
Danny's portfolio site is the last type of Scoller that I have come
across. His site doesn't hide any scroll bars, and you could navigate
the site normally, but he empowers you to "Save That Scroll Finger" and
click on his links which auto scroll you past some very cool
illustrations to the next portion of the site.
More LLC
More, LLC
More is similar to Danny Blackmans, in that his site scrolls
downward and allows you to manually scroll if you wish. However he
added an extra touch by applying a fixed position transparent PNG at
the bottom that makes the site look like it is fading into the page.
Nice touch.
Brian Katzel
Brian Katzel
Brian seems to be a very creative individual, seen through his
designs and through his use of scrollers, background images, and
transparent foreground images. While his page his another site that
scrolls vertically, and doesn't force you to auto scroll, he uses
transparent images laid over a bright background image to make paint
look like it is running down the page, changing shape, going through
tunnels, and well... . you just have to see it because it is genius.
Melissa Hie
Melissa Hie
Melissa's site scrolls the entire page, much like Viget. Each block
of content is a different color creating a very cool effect when
traveling from one to another. An interesting use of no-navigation,
Melissa has you quickly bounce around here entire site one step at a
time. First seeing what work she has done, then learning about her, and
finally getting to her contact "section."
Volll
Volll
Volll takes an interesting approach to the Slider type site. They
have the site laid out very much like earth. The bottom of the page is
deep under water, the bottom of the ocean. The top of the site is outer
space. Where you start is right on land, looking over the water. As you
navigate the site you are taking further into the sky or deeper under
water. Creative.
Sroown
Sroown
Scroown is a manual scroll down site, but there is a "back to top"
scroller that lazily follows you as you get further down the site.
While not the most scrolly type site, the use of typeography and fun
scroller make it worth admiring.
Lucuma
Lucuma
Lucuma has fixed elements of the site, yet the content scrolls
horizontally. It creates a letterbox effect and is quite dramatic.
Qlear
Qlear
Qlear only scrolls very specific portions of the content, like the
text at the top of his page or his portfolio section. It is a very
visually interesting way to get a lot of information across easily. I
would say this is one of the most effective ways that I have seen this
effect done to communicate content.
NoFrks Design
NoFrks
NoFrks Design combines some of the elements we have seen in sites
previous. Not only do the use the website as a space that mirrors the
natural space (sky, ground, etc) but it also scrolls both horizontally
and vertically. Look at their offers and you are scrolled down a
highway to read a billboard, but click on their contact information and
you are sent to the stars to read more.
3.7 Designs
3.7 Designs
Yeah I am gonna plug my company site. Much like Qlear we decided to
scroll content with in a window, so that messages could be communicated
with out going to multiple pages. We did break the site up into more
pages that most sites of this style do, however we felt that was the
most effect way to reach all of our website goals.
Bonus (13) Engage Interactive
Engage Interactive
Engage Interactive cleverly shifts the inside content both up, down,
left, right, side to side... but keeps the frame of the site static. It
creates a very cool look, giving the impression that content is just a
step or two away. It makes the site quick and easy to navigate and find
new content, no need for excessive page loading times or server
queries. A very nice bonus!
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